b'SECTION 06 ENGAGE YOUR MEMBERS Engage your members Without regular engagement, your community will see inactivity, member churn, and ultimately wont provide the additional value you should be seeing from it. Heres some tips to ensure your community is active and engaged. The most important role in keeping engagement levels high is the Community Manager (CM) - an individual or a team, depending on the size and scale of the Insight Community. The CM team generally has these practical responsibilities: Day to day member support and feedback Community moderation, including open forums Incentive management Member satisfaction surveys Cleaning of inactive members Community health reports 39 | INSIGHT COMMUNITIES 2023 40 | INSIGHT COMMUNITIES 2023'